Travel & Tourism

PEARSON BTEC INTERNATIONAL CERTIFICATE IN TRAVEL AND TOURISM (#)

INTRODUCTION

The travel and tourism industry is one of the world’s largest and most dynamic economic sectors, generating over 10% of global GDP and supporting more than 300 million jobs worldwide. Its scope and impact highlight the essential role tourism plays in economic growth, cultural exchange and employment creation.

In the first year learners will also study effective delivery of the customer experience and how it supports the growth and development of travel and tourism and enables different sectors within the industry to retain loyal customers. Organisations depend on their ability to provide excellent service and create memorable experiences.

To view full course specification click Pearson Btec International Certificate in Travel and Tourism.

ENTRY REQUIREMENTS

• GCSE Grade 5/C in English Language.

• Leisure & Tourism/Business Studies will be advantageous though not essential

• A good school/College report

• Valid travel documents

COURSE STRUCTURE

Mandatory Units:

There are 2 mandatory units. Learners must complete and achieve a Pass or above in all mandatory units.

• Unit 1: Analyse tourism statistics to understand the industry’s global and regional importance. Identify key influences on travel and tourism, both within and beyond organisational control. Examine organisational responses to trends and changes that shape current and future strategies.

• Unit 4: Recognise customer expectations and how they change over time. Understand the link between service quality, memorable experiences, and customer loyalty. Explore customer-focused strategies that drive growth and success in travel and tourism.